Unwieldy Inheritance Essay -- Comparative, Staples, Kincaid

In my essay I have chosen the essay â€Å" black men and public space† by Brent Staples, and â€Å" on seeing England for the first time† by Jamaica Kincaid . In Staples essay he shows us what does it mean to be a black man who walks in the night, living between people â€Å" white people† who sees a criminal or a â€Å"mugger† when they look at him , because of the color of his skin that makes him stranger . And Kincaid explains how she felt as a stranger in her home town as well as in England when she went there . And both of Staples and Kincaid share the feeling of the fear, different types of fear ,as they both been through racism from people around them in different ways , in one hand Kincaid had the fear of losing her identity , and her culture identity and thus losing herself , while Staples had the fear of facing others fears of him, and both never did any harm to white people but they been suffering from white people and under they control an d under their judgement . As Kincaid starts with describing one of the strongest memory she had about her childhood ,which was her teacher pointing out to the map of England , she reveals that she had no connection with it , and that she doesn't feel that she belong to this place , although the institutions in her society force her to feel so , and she emphasise on the great pressure that her society put in her to feel like she is a part of England ,as she pointed at â€Å"when my teacher had pinned this map up on the blackboard , she said, â€Å"this is England†_ and she said it with authority , seriousness , adoration , and we all sat up (332)† , even more the pressure to love this new culture was in her house from her family, she observed how much her father is holding on England culture â€Å"my father ... ...r of him and not to blame them badly , and that was clear when he said â€Å"women are particularly vulnerable to street (370)† And he decided to give people their space to became less frightened of him and he emphasised in that when he said â€Å"if I happen to be entering a building behind some people who appear skittish, I may walk by , letting them clear the lobby before I return , so as not to seem to be following them (371)†. On the other hand Kincaid felt even more fury and anger toward the people she met and didn't accept her for how she was , because she was promised to have a life without racism in England and she makes that clear and obvious when she says â€Å"the moment I wished every sentence , everything I knew , that began with England would end with â€Å"and then it all died , we don't know how , it just all died† was when I saw the white cliffs of Dover (341)† . Unwieldy Inheritance Essay -- Comparative, Staples, Kincaid In my essay I have chosen the essay â€Å" black men and public space† by Brent Staples, and â€Å" on seeing England for the first time† by Jamaica Kincaid . In Staples essay he shows us what does it mean to be a black man who walks in the night, living between people â€Å" white people† who sees a criminal or a â€Å"mugger† when they look at him , because of the color of his skin that makes him stranger . And Kincaid explains how she felt as a stranger in her home town as well as in England when she went there . And both of Staples and Kincaid share the feeling of the fear, different types of fear ,as they both been through racism from people around them in different ways , in one hand Kincaid had the fear of losing her identity , and her culture identity and thus losing herself , while Staples had the fear of facing others fears of him, and both never did any harm to white people but they been suffering from white people and under they control an d under their judgement . As Kincaid starts with describing one of the strongest memory she had about her childhood ,which was her teacher pointing out to the map of England , she reveals that she had no connection with it , and that she doesn't feel that she belong to this place , although the institutions in her society force her to feel so , and she emphasise on the great pressure that her society put in her to feel like she is a part of England ,as she pointed at â€Å"when my teacher had pinned this map up on the blackboard , she said, â€Å"this is England†_ and she said it with authority , seriousness , adoration , and we all sat up (332)† , even more the pressure to love this new culture was in her house from her family, she observed how much her father is holding on England culture â€Å"my father ... ...r of him and not to blame them badly , and that was clear when he said â€Å"women are particularly vulnerable to street (370)† And he decided to give people their space to became less frightened of him and he emphasised in that when he said â€Å"if I happen to be entering a building behind some people who appear skittish, I may walk by , letting them clear the lobby before I return , so as not to seem to be following them (371)†. On the other hand Kincaid felt even more fury and anger toward the people she met and didn't accept her for how she was , because she was promised to have a life without racism in England and she makes that clear and obvious when she says â€Å"the moment I wished every sentence , everything I knew , that began with England would end with â€Å"and then it all died , we don't know how , it just all died† was when I saw the white cliffs of Dover (341)† .

What Drives History? :: European Europe History

What Drives History? "History is the Essence of Innumerable Biographies" -Thomas Carlyle What drives history? Before we answer this question, we must go deeper and answer a more important question: What is history? History is, simply, all of the events, ideas, people, and occurrences that have existed in the past. These things have been driven by one common factor: individuals. Although individuals driving history may seem like a rather simple answer, it is the only one that provides no flaws. One such individual who has driven history is Martin Luther. Luther, a German monk, was an inspirational figure who struggled to encourage people to think more for themselves. Martin Luther had an unconventional way of viewing the Church at the time. Luther believed that it was wrong for the Church to sell indulgences or "forgiveness from god." Martin Luther thought that salvation could only be achieved through performing good deeds. During Luther's protesting, he created the "95 Theses," which were a list of arguments and problems against the Catholic Church. Martin Luther was a very strong leader, and through his teachings, many people began to follow him and share their beliefs. Eventually, this lead to the Reformation of the Roman Catholic Church, and caused a sect to break off, known as the Protestants. This drastic change lead to an immense conflict between both groups which eventually caused the ostracism of the Protestant sect to the Americas. This relocation created many tho ughts that influenced the rest of the world. Martin Luther's ideas and teachings not only drove history in the past, but they continue to drive the present day. Another important individual who drove history was the Italian astronomer and scientist Galileo Galilei. Galileo discovered something so important that it changed the selfish perspective that humans were the center of the universe and led to the growth of human knowledge. Utilizing mathematics and a telescope he had developed, Galileo observed that the planets revolved around the sun and not the Earth. This was a significant discovery because not only did it contradict what the church had taught, it also showed that the universe was not what it seemed. With this truth uncovered, many people began to fascinate over the universe. This triggered people to begin studying space extensively and eventually lead to present day space exploration. Galileo also left a lasting impression upon many great minds, such as Sir Isaac Newton, who used Galileo's research and theories to further his own studies such as the physical laws, and their properties.

Kudler Fine Foods Frequent Buyer Program Essay

The intent behind the development of Kudler Fine Foods Frequent Buyer Program is to increase the level of customer loyalty. The system will be broken down into two different levels; the frequency of a buyers shopping with Kudler Fine Foods and the amount of money that the buyer spends with each purchase. A program like this is typically used as a marketing strategy that is â€Å"enabled by point-of-sale technology to record and store customer purchases in exchange for rewards’ (Appel, p. 156, 2006). A web-based shopping program will be used to enhance the Frequent Buyer Program for Kudler Fine Foods. This will be achieved by applying web-based advertising. A projection of frequent buyers growth is expected on the initial employment of the frequent buyer program. It is the estimate of the Sales and Marketing Department that there will be a 5% growth within the first 12 months of this program. The department has also conducted an analysis considering what legal courses of actions, if any, Kudler Fine Foods will need to take to ensure the success of this program. Legal Considerations A study of the consumer trends in this area will have to be conducted. The will enable the Sales and Marketing Department to allow for a smooth and functional program and give them an idea on how to better market the product. â€Å"Market research and demographics data can be used to better target products and produce better or customized products; such data are becoming increasingly valuable: (national Research Council, p. 156, 1994). Some of the legal issues that will be taken in to consideration are costumer privacy as this will have an increased attention in response to the initial data that we will be requesting. It is important that Kudler Fine Foods incorporate some sort of privacy statement into the initial request form stating that the information will not be shared with anyone outside of Kudler Fine Foods, and state the basic reason of why Kudler Fine Foods is requesting such data. Employees of Kudler Fine Foods will need to be trained on the proper handling of such data and what ramifications can happen in the event that costumer information is released without the expressed consent of the costumer. Ethical Considerations The intent of the Frequent Buyers Programs with Kudler Fine Foods is to be one of electronic commerce application. An e-commerce program can provide Kudler Fine Foods another level of costumer shopping and potentially receiving new customers for Kudler’s. As the program grows so will be profit margins of the company. However, internet security will have to be in the foremost thought of the IT Department in the development stages through the employment of the Frequent Buyers Program launch. The IT systems employed will â€Å"gather personal data about customer bases, and use it to support vital functions, such as the authentication of individuals requesting service, verification of credit and accounting information, delivery of services and goods, marketing, decision-making and law enforcement† (Appel, p. 156, 2006). Security Considerations The design and development of the database should not solely be focused on the access to and the protection of the personnel identifiable information that is being stored of the database. This information should be considered sensitive as it could be access in the attempt of identification theft or other forms of fraud. Programs of the nature have shown that they release they sensitive information to third party buyers. (Appel, 2006). Purchases that an individual makes should be held in a private and secure location and should not be shared with anyone outside of Kudler Fine Foods. An implementation of this should help ease a buyers concern that we are sharing their information with anyone who does not need to have it. The development of Kudler’s e-commerce site should be designed to fully secure. This is to help any unethical occurrences form happening; however, it will not prevent them from being attempted. Financial Analysis This initial cost of the startup of this program will be a minimal impact on Kudler Fine Foods. The initial advertisement effort will be done via social media; the companies Facebook page and Twitter account, email and word of mouth. Allowing for a reward system for costumer referrals can be used for current and new customers as the programs is employed and continues to grow. Rajiv and bell argue â€Å"customer retention costs are generally lower than customer acquisition costs, companies are better of focusing attention on their more loyal customers especially since the top 20% of customers account for 80% of revenues and often more than 100% of profits† (p. 180, 2003). Kudler Foods could reduce their marketing expenses by using a customer loyalty system through the use of rewards. The sales increase from this program should be reflected by the increase of new customers and the increased returning customers increased spending. The use of seasonal promotions only available to costumers enrolled into the frequent buyers program could also help in increased sales profits. Conclusion A frequent shopper program can be a successful tool is used correctly by a company. The difficult task will always be bringing in new costumers. This program should allow for the retention of existing customers with Kudler Fine Foods. A rewards points system should be used for the exchange of costume items only available to customers enrolled in the frequent shopper program. This will entice customers to remain loyal to the company and refer the friends and family to the program. The increased awareness of the customers privacy should always stressed from the designing of the program, through the implementation and further in the continuing changes of the program. Ensuring that the customers understand that their information is not shared with any third party organizations and that their information will help in the advancement of this program should minimize conflicts. The paramount concern should always be information security and privacy of customers identifying information will help keep this program a success.

Psychology and Health Problems

Jennifer Graves The multifunctional model uses different factors from different types of influences, traits and behaviors to determine health conditions according to different influences, as well as susceptibility to illness. Each factor belongs to a group such as, biological and environmental factors, as well as personality, behavior, and stress. (Envied & Rather, 2010) Each group shows the factors and the behavior that can be harmful under that group. The multifunctional model shows the relation between psychology and medicine and how behavior and environment can influence health.The multifunctional model can be used in aiding diagnosis as the factors correlate to illness and health. The multifunctional model cannot diagnose illness or specify the diversity in people's overall health as it can only aid in helping diagnose illness. When a person contracts the cold or flu, which can be reflected in the model showing which influences were involved such as environment or biological. (E nvied ; Rather, 2010) Each factor plays an important role in relating to illness such as the biological group which consists of many different factors such as a family history of illness and individual medical history.Age and gender are important factors to consider when ruling out contracting illness biologically. Environmental factors include a wide range of factors from vehicular safety, to radiation exposure which can help to diagnose cancer and ailments from radiation poisoning. Coloratura factors are an important group of factors which include; socioeconomic status, family statistics as well as prejudice and discrimination. Socioeconomic statuses as well as family status are both psychological factors that can lead to illness.Under the personality group, there are several factors that can lead to stress. Anger, depression and anxiety are all behaviors that can lead to stress which are another group of factors entirely. Stress are daily hassles and life changes that although al one, may not lead directly to illness but when combined with other factors can help in diagnosing illnesses that are caused by multiple factors. The multifunctional model is used to analyze the correlation of the interaction of different factors to aid in diagnosis.In 2012, a study was done to test ethnic disparities in children's acute asthma through parental visits. (309 White, Puerco Rican, and African American families conducted) The test was to show the ethnic disparities in asthma cases through the parent's. (Isadora-Oracles, Fieldsman, Exercises , ; Spray, 2012)The methods of the study were a multi-factorial model which utilized structural equation modeling to investigate the association of children's acute asthma illness through parental representations, socioeconomic and demographic characteristics as well as health care providers.The results provided evidence of a 45 % variance in illness representations and 30 % of the illness representations was explained for whites, 23% for African Americans, and 26% for Puerco Ricans. The model accounted for % of the variances in acute visits for African Americans and Puerco Ricans but only 19 % for whites. In conclusion, the model provided support that ethnic heterogeneity in asthma illness representations affects the outcomes of children's health. Isadora-Oracles, Fieldsman, Exercises , ; Spray, 2012) The model helped prove the theory that many influences or factors including heredity and location, contributed in the outcomes of children's health. The combination and interaction of the factors in any model can be the contributing aspect of a diagnosis before any initial medical testing has been done. Psychology has played a large role in defining stress as a major factor in migraine headaches that affects 1 in 10 Americans. Migraines are intense headaches that usually occur on one side of the head that can last several days.Migraines are not well understood and it is believed that migraines are caused by a sero tonin imbalance which causes neurotransmitters to misfire. (Envied & Rather, 2010) Other studies have shown that migraines are also linked to brain lesions and incomplete artery structure. Researchers at the Gila institute in SAA Paolo, Brazil found that children with grains are much more likely to have behavior problems such as attention issues, anxiety, and depression. Other researchers, including Emily Bates, PhD have identified a gene mutation that also increases a person's susceptibility to migraines. What Causes Migraines? , 2013) Without understanding the psychological factors that cause migraines such as stress, and hereditary behavior, it would be much more difficult to diagnose the ailment as the psychological factors are Just as much of an influence, if not more. On of the main causes of migraines, which is also a warning sign is stress and anxiety. Psychology has also helped in the treatment of headaches as well. Recognizing that stress is one of the triggers of a migrai ne, behavioral methods such as relaxation training and biofeedback training are also helpful treatments. Envied ; Rather, 2010) Understanding the role psychological factors play in illness can help diagnose and treat the illness. Coronary heart disease is another illness mentioned in the text that can also be treated by understanding the underlying psychological factors that cause or trigger the illness. The list of factors for CHAD include, age and family, psychological conditions, lifestyle factors and type a behaviors as well as negative emotions. The majorities of the factors is psychological, or have psychological implications such as lifestyle factors.

Key Logistics Activities and Technologies Related to Logistics

Introduction Logistics play a major role in our life. Most of the people might not be aware of the importance of logistics until there are problems appear. Under the pressure of arising competitive environment, most of the business entities are initiated to focus on the development of logistics. Logistics can be said as the transfers of goods and services from the point of origin to the point of consumptions effectively and efficiently in order to meet the requirement of the customers (Logistics World, n. d. ). Logistics include the distributions of raw materials, in-progress inventories, finished goods and other related information.Successful logistics enable the business entities to deliver the goods and services consistently to the correct customers on time. Based on the question given, I do not agree with the statements saying that ‘logistics is nothing more than getting goods from one point to another’. Logistics covered much more aspects and involved a lot other ac tivities other than what the statement above mentioned. There are still many different types of activities in logistics such as customer services, inventory management, material handling and packaging, order processing, procurement and et cetera.On the other hand, in order to improve the effectiveness and efficiency of logistics management, a variety of solutions and technology advancements had been introduced to the business market. The literature below will review the other activities and the technologies improvement for logistics (Stock & Lambert, 2000). Key logistics activities One of the activities involved in logistics is the customer service. Stock & Lambert (2000) stated customer service is â€Å"a customer oriented philosophy that integrates and manages all elements of the customer interface within a predetermined optimum cost-service mix† (p. 4). To design a logistics system, companies should always start with setting a strong and clear customer service objective. W ithout having a common objective for everyone in the company, decisions about order strategies, production, transportation, inventory investment, and warehousing will not be consistent and effective. Customer service objective acts as guidelines for the logistics managers in setting up targets of their performance as well as making decisions when they encounter problems in the future.Logistics play an important role in ensuring high customer satisfaction. Getting the right product to the customers under the right condition, at the right place and the right time, as well as with the right cost are the main criteria for achieving a high customer satisfaction (Stock & Lambert, 2000). For example, Kraft Foods Incorporate make sure their customers get the right products they ordered at the right time and right place regardless of whether the customers are at the hypermarket in France or a cafe in Sweden (Kraft Foods, n. . ). Other that the five rights, excellent customer services also ne ed to make sure the order and return processes are convenient to customers. The company needs to provide accurate and consistent information to customer by selling the products and services that are worth for the price. Lastly, they need to deliver the products and services on time. By providing the best customer service and fulfilling all the five ‘right’ criteria, company will be able create higher customer satisfaction and therefore gaining competitive advantage.When customers are satisfied with the products and services provided by company, they will most likely become the loyal customers and support the products and services from the company in long term scenario (Stock & Lambert, 2000). Besides that, Banning & Gibson indicate loyal customers can act as one of the advertising medium by conveying positive messages and comments to their friends and family (Banning & Gibson, n. d. ). In that way, the market share and profitability of the company will increase and at t he same time the total costs of logistics also will reduce.Other than that, inventory management is also one of the activities under logistics. In the industries now, most of the company will hold inventory to achieve economies of scale. Company usually purchase and transport all inventory at once to reduce their cost. This is because purchase in a huge amount will reduce the cost of per-unit price while having a full truckload shipment will reduce the cost of per-unit transportation. Then, company will also choose to have a greater plant capacity so that the per-unit manufacturing cost will be lower.However, holding inventory contributed a significant amount of expenses to the companies due to high storage costs, capital cost, service cost, risk cost, and some of the product can be obsolescence in short time. Therefore, the company might try to minimize the expenses by reducing the amount of inventory without interrupting the flow of the products to the customers. Since there is co nflict between economies of scale with handling and warehousing costs, companies need to find a suitable way to balance of these two criteria.For instances, company can use Economic Order Quantity (EOQ) to determine the best amount of inventory to order (Stock & Lambert, 2000). The objective of every inventory planner is controlling the inventory they hold to meet the exact amount of customers’ demand. This is because either excess or shortage of inventory will bring up significant costs to the business affecting the operation and opportunities of the business (Management Study Guide, n. d. ). In addition to that, raw materials and parts, work-in-process, and finished goods inventories are required to be considered.These inventories require sufficient physical space, capital, and personnel time to maintain and pile up. A successful inventory management will determine the amount of inventory necessitate to meet the demand of customers and at the same time consider the costs ne eded to put in the logistic activities. Besides that, excellent inventory management can increase the cash flow and return on investment. Nowadays, many companies start paying more attention to inventory control especially on the products that can become obsolete in short time, such as high-tech merchandise, automobiles, and seasonal goods (Stock & Lambert, 2000).For example, in April 2005, Mazda Motor Corporation comes out with its Mazda Materials Management Planning (M3P) which is an inventory control system. The system of M3P improved inventory levels, enhanced the speed of supply, and ensure the Mazda’s retail and service operations are smooth all the time. Other than that, M3P also brings benefits to customer such as providing better customer service and shorten the length of responding time (Mazda, 2005). Furthermore, logistics need to take care of the material handling and packaging in the company.Material handling takes part in managing the flow of raw materials, in-p rocess inventory, and finished goods inside a warehouse. The costs of firm will increase for each and every item handled. Since handling the item will not increase the value of a product but incur more costs to the company, company should always try to reduce the number of material handling wherever possible by decreasing the inventory. Then, materials handling design the plan to reduce distance travelled of the materials and minimize the work-in-process of the materials.Other than that, material handling makes sure the materials can flow through the process consistently without having troubles. Lastly, material handling will find ways to decrease the possibility of getting losses from breakage, waste and spoilage (Stock & Lambert, 2000). On the other hand, packaging is the process of getting the container and wrapper to hold the products (Reference for Business, n. d. ). In logistics aspect, packaging of the products can act as a barrier to prevent the products from getting damaged during transportation of the products or storing the products.Furthermore, product with appropriate packaging is easier to be move or store. However, packaging will add up space and weights subsequently incur more cost. Thus, many people in this area always spend time in thinking ways to reduce to space and weight of the products after packaging (Stock & Lambert, 2000). A successful packaging strategy can help a firm to strengthen its competitive advantages such as optimizes service, cost, and become more convenient (Learn Marketing, n. d. ). When a product go international, the packaging will becomes more important to a company.The products are required to travel more distances and need more physically handling if compare to domestic packaging (Stock & Lambert, 2000). Additionally, order processing is taken to account when discussing about the activities of logistics. Order processing is the  process or work flow that starts with the receipt order from customer, followed by veri fying the order status and communicate about the order with customer, while lastly making order and ensure the availability of the products to satisfy customer’s needs (Jetef, n. d. ). Order processing can divide into three groups.The first group is the operational elements, including order shipping, setting preparation, order entry, scheduling, and invoicing. Next group is the communication elements, for example, order status inquiries, order modification, error correction, tracing and expediting, and product information requests. The last group of order processing is the credit and collection elements, such as accounts receivable processing and credit checking. The quality and speed of the information flow provided by company during the order processing to their customers can affect the cost and the efficiency of the entire operation.If the information flows are slow and erratic, the company will not only suffer from decreasing in customer, but also increasing transportatio n, inventory, and warehousing costs. The faster and more accurate the service the company can provide, the greater the customers satisfaction obtained by the company. Information system today can help in order processing by making the time of order processing to become shorter between order placement and product shipment. For example, customers’ order can be placed and sent to the company’s computer directly by using electronic data interchange (EDI).Decision support system (DSS), quick response (QR), efficient consumer response (ECR) and et cetera are other information system that can help the company to improve order processing and achieve customer service goals at competitive cost. Information system not only helps company to improve its speed, quality, and accuracy of order processing, but also help company to save some logistics expenses like transportation and inventory while boosting up the sales (Stock & Lambert, 2000). Finally, the last activity of logistics t hat this literature will discuss is procurement.Procurement is the effective purchasing of goods and services to make sure the manufacturing and logistics processes of the firm are run in effectiveness. In order for the company to ensure them to obtain the supplies that can meet their requirement in terms of time, location, quality and quantity, the company is required to procure suitable goods and services (Procurement, n. d. ). The procurement function includes supplier selection, determination of the form of material to acquire, purchasing time, pricing and quality control.According to WiseGEEK, while â€Å"procurement logistics are the processes used in the delivery, receipt, movement and storage of materials purchased for a business or organization†. The goals of procurement are to minimize the costs at the same time increase the service provided (WiseGEEK, n. d. ). In the purchasing process, the most important task is to choose the best supplier from all the potential v endors. The purchasing process is complicated. Decision makers and decision influencers from decision making unit (DMU) need to go through twelve steps of buying process when purchasing items from supplier.If company is doing routine buying, then some of the steps can be skipped (Stock & Lambert, 2000). When making purchasing decision, DMU also need to consider the number of orders, lead time requirements, delivery expectations, product reliability, drop-off locations and others. All of the final price of products should be including transportation and storage cost. Company can usually try to minimize these hidden costs by requesting just-in-time delivery from supplier (WiseGEEK, n. d. ). In short, paying enough attention o the management of purchasing cost as well as the evaluation of purchasing performance can lead to increasing profitability of a company (Stock & Lambert, 2000). Technologies related to logistics Due to an increase in attention paid on the logistics, experts start ed to develop more and more ways to improve the effectiveness and efficiency of logistics through acquiring the technologies. One of the most significant improvements made by technology is the Electronic Data Interchange (EDI) (Stock & Lambert, 2000).EDI is the exchange of business messages and information through computers of the trading partners via communication cables with standard protocols and standard data formats (EasyLink Services, n. d. ). For example, EDI can be used when there are purchase orders. Organizations are able to make a purchase order with their suppliers through computers. EDI is more convenient for the organizations as the usage of internet are more and more common (Stock & Lambert, 2000). According to GXS, there are a few advantages of using EDI in logistics.EDI will transform most of the paper works into electronic base. Many of the procedures can be done automatically and quickly through the advancement of technologies. Therefore, the time taken to complet e the process will be reduces significantly. It promotes the efficiency of the organizations which leads to the increase of productivity. Besides, EDI replaced human to key in the data of the organizations routinely. When there are less human works, the probability of getting error in data entry will be reduced drastically or even eradicated.Furthermore, the data transferred among the computers are using the standard and same formats. This ensures that the data transferred to the receivers will be analyzed accurately and correctly. Thus, the communication error between the sender and receiver is diminished. The diminished in error will subsequently raise the efficiency of the organizations as well since there are less likely for the organizations to repeat the procedures and make corrections on the mistakes (GXS, n. d. ).In addition to that, EDI can also increase the accuracy of inventory and reduce the cycle time and thus reduce the cost of inventory. In such, EDI increases the pro ductivity while reducing the costs as well. With the development of the internet, EDI is free if it flows through the internet instead of VAN. Many major companies such as NASA Goddard, UNISYS and AVEX Electronics are now using EDI supported by the internet (Stock & Lambert, 2000). Bar coding is another technology advancement that contributes to the improvement of logistics.Bar coding are commonly use in our daily life such as the products in supermarket. Bar codes are a row of parallel bars distanced with a number of gaps with different width. They able to convey different messages in the form of letters, numbers and special characters based on the array of gaps between the bars. A beam of light is used to interpret the information of the bar codes and sent it to the computers. These codes are used mainly on tracking and security purposes. They are important in decreasing the probability of errors compare to key in the information manually.Statistics showed that the bar codes error rate is one out of hundred thousand while the error rate of manually key in data is one out of thirty. It had clearly showed that the error rate had been improved significantly (Stock & Lambert, 2000). In relation to the bar codes, as said by Lyne, Quick Respond (QR) codes from Japan are also introduced to the society. QR codes is a two dimensional barcodes that normally stored with specific links contained with extra information. QR codes are named because it can be scanned quickly even with the smart phones that installed with QR codes reader.It is convenient for the consumers to obtain certain information about the products since it does not required a specific code reader device just like that bar code reader. Furthermore, QR codes able to store more variety of information instead of letters, numbers and special characters only such as url links and geo coordinates. QR codes are enable the customer to know about the product details, contact details, coupons or event a link to Y ouTube video for further information (Lyne, 2009).For instance, the product code, manufacturing history, expiration date and other data can be encoded in the QR codes. Coca-cola had used this feature in their logistics management at Chukyo. They are able to check for the quality and track the products easily using QR codes (Sundaramurthy, n. d. ). Management Information System (MIS) is also one of the technologies used to improve logistics. A successful MIS is able to provide sufficient and relevant information for the managers in order to make an effective decision.There are five areas that MIS need to fulfil which are the timing, accuracy, relevance, completeness and consistency (Office of the Comptroller of Currency, 1995). MIS should be able to provide the latest and current information using the shortest time. The information collected should be checked buy auditors as well as ensuring the information is useful. Unwanted information need to be filtered and the relevant informat ion need to be summarize completely. Lastly, the method in processing and compiling the information need to be consistent so that the manager will not misunderstand the information.MIS is important in logistics for collecting, analyzing and interpreting the information from various aspects such as the suppliers, resources, transportation and so on. MIS can make sure there is no interruption n the supply chain. A well managed MIS allowed the organizations to control every detail in different region in a faster time (Stock & Lambert, 2000). In real example, World Health Organization need to have an uninterrupted supply of drugs through the supply chain to ensure the increasing number of HIV/AIDS patients are able to get their treatment (World Health Organization, n. d. ).

The Global Cement Industry and Cemex’s Penetration Strategy Into International Markets

The Global Cement Industry and Cemex’s Penetration Strategy into International Markets My report argues that demand and capacity creation in developing economies is a major driver in the global cement industry, which given the nature of the product (high transportation costs arising from its bulk) is prone to major company expansion by mergers and acquisitions. Cemex’s expansion strategy focuses on merger and acquisition (M&A), mainly exploiting its expertise of operating in difficult institutional environments and taking advantage of opportunities arising from difficulties in developing market economies.The company successfully adapts best practice and technologies from its acquisitions throughout the wider company. My report begins with definitions, presents an overview of the global cement industry (section two) key players in the industry (section three) and M&A trends (section four). I then analyse Cemex’s entry strategies by exploring in turn the regions in to which it has expanded (section five) drawing conclusions on its penetration strategy. 1Introduction and definitionsCement is a binding substance, which sets and hardens independently binding other materials together. It is intended for use in building or construction material and can withstand varying environmental conditions. About 75% of cement production is used in ready-mixed concrete to be utilized in construction. The remaining 25%, Portland Cement Association (2009) shows, is used for paving roads or extracting oil. As Selim and Salem (2010) indicate basic raw materials for cement production are iron, aluminium, silicon and calcium.Normally cement is divided as Portland cement, Portland cement blends and non-Portland hydraulic cements. Portland cement, which can be roughly divided into White Portland and Gray Portland, is the most commonly used type as it is the basic ingredient of concrete (Cemex, 2013a, PCA, 2013). There are two different processes used in the manufactur e of cement – dry process and wet process. In the wet process, the raw materials, after properly proportioned, are ground with water, thoroughly mixed and fed into the kiln in the form of a â€Å"slurry† (containing enough water to make it fluid).In the dry process, raw materials are ground, mixed, and fed to the kiln in a dry state instead. In other respects, the two processes are essentially alike (PCA, 2013). However, the dry process was considered to be more sufficient than the wet one since it consumes less energy. On the other hand, the dry process requires more investment in equipment and plants. Cement manufactures in developing countries have widely adopted the wet process but the transformation to the dry process is underway on a large scale. 2An overview of the global cement industryThis section discusses the nature of the global cement industry, including the market size and market potential, the nature of cement products, market supply and demand and relat ed environmental issues, to provide a broad view to understand the nature of competition. The following are the main characteristics of the global cement industry. Huge market – especially emerging markets Cement is the primary and indispensable material in infrastructure construction for every country. Although it only accounts for around 6–13% in construction costs (Chandramouli, 2012), there are few substitutes for it (Wesley, 2009).Hence there is a potential huge global market with strong contracts between developed and developing countries. While the developed countries mostly have steady and limited demand for cement, the developing world is a more promising market, as a result of large-scale constructions: the demand of cement is positively correlated with a nation’s economic development. World demand for cement is growing by 4. 7% per annum reaching 6% growth in 2012, with total consumption of 3. 78 million tons (CW Group, 2012).Consumption in developing countries drives this growth in Latin America, Central and Eastern Europe, and the Middle East regions; China is the strongest driver. In contract, consumption in Europe has been stalled and the growth rate of consumption in the US is a steady 2%. Therefore, developing countries are the main drivers of the growth in cement demand – a trajectory likely to continue. Cost is dominated by oil price and transportation Due to the specificity of cement products, in the cement industry, oil price and transportation cost are dominant factors affecting cost.The cement industry is energy intensive and thus fuel costs is the most critical part in cement manufacturing, constituting 35% of total cost of production (Das, 2011). Therefore, the fluctuation of fuel price, especially oil price, has impacts greatly on production cost. During the first quarter of 2012, the oil price had kept rising and was 12% up by the end of 2011. At that time, the cement industry increased prices to cover hig her fuel cost. In June 2012, Caribbean Cement Company Limited increased the price of bagged cement by 9. %, and the company claimed that its ex-factory was still among the lowest in five other regional markets. Cement is, clearly, a type of high weight-to-price ratio product and it is usually purchased in bulk. As a consequence, transportation expenditure is relatively high and restricts the spatial reach of markets. It is more feasible to produce cement domestically or to import cement products from neighbouring countries to reduce the transportation fee. Hence, the scale of international cement trade is small (5%-7%) when compared with total cement production worldwide (Selim and Salem, 2010).The demand of cement can be unpredictable Since cement production is largely dependent on infrastructure constructions, as Wesley (2009) argues, national construction polices and projects drives demand: sales volume is more sensitive to construction levels than to price. Over the long-term pe rspective, changes in social factors such as population and economic growth also affect cement consumption. The residential day-to-day demand for cement can be uncertain; it may be disrupted by unexpected situations such as bad weather (Wesley, 2009). Constantly related with environmental issuesAlthough cement is locally produced in most cases, the impact of cement production is global, especially its environmental aspects; as Selim and Salem (2010) argues. The mass production with high-energy consumption brings pollution, producing 5% of the world’s total emission of greenhouse gases Loreti (2008) and Uwasu et al. (2012) estimate This pollution is produced mainly in developing countries, which are the main production locations of cement. China alone, being the world’s leader in carbon dioxide emission and cement production, has 15% of its emission contributed by cement the World Resources Institute (2008) suggests.The environmental issue becomes extremely urgent and p ushes major global players to set up stricter emission standards on the cement industry. 3Top players and in global cement industry The table below shows the largest 20 cement producers in the world. It can be seen that top global players in this industry are either from Western Europe or from emerging markets, especially China. Rank| Company/Group| Country| Capacity (Mt/yr)| No. of plants| 1| Lafarge| France| 225| 166| 2| Holcim| Switzerland| 217| 149| 3| CNBM| China| 200| 69| 4| Anhui Conch| China| 180| 34| 5| Heidelberg Cement| Germany| 118| 71| | Jidong| China| 100| 100| 7| Cemex| Mexico| 96| 61| 8| China Resources| China| 89| 16| 9| Sinoma| China| 87| 24| 10| Shanshui| China| 84| 13| 11| Italcementi| Italy| 74| 55| 12| Taiwan Cement| Taiwan| 70| -| 13| Votorantim*| Brazil| 57| 37| 14| CRH**| Ireland| 56| 11| 15| UltraTech| India| 53| 12| 16| Huaxin| China| 52| 51| 17| Buzzi| Italy| 45| 39| 18| Eurocement| Russia| 40| 16| 19| Tianrui| China| 35| 11| 20| Jaypee***| India| 34| 16| Table 1 Global cement companies 1-20 ranked by capacity Source: Global Cement Magazine, 2012 * Includes 15Mt/yr of capacity from Cimpor shares. * Cement capacity calculated from clinker capacity assuming clinker factor of 95%. ***As in April 2012. Table 2 indicates top cement producing countries – again, fast-developing countries are the main force driving cement production. Rank| Country| Capacity (Mt)| 1| China| 2000| 2| India| 210| 3| USA (inc. Puerto Rico)| 68. 4| 4| Turkey| 64| 5| Brazil| 62. 6| 6| Russia| 52| 7| Iran| 52| 8| Vietnam| 50| 9| Japan| 47| 10| Korea, Republic of| 46| 11| Egypt| 45| 12| Saudi Arabia | 44| 13| Thailand| 36| 14| Italy| 35| 15| Mexico| 35| 16| Germany| 33| 17| Pakistan| 30| 18| Indonesia| 22| 19| Spain| 20. 7| Other countries (rounded)| 480| | World total (rounded)| 3400| Table 2: Top global cement producing countries by installed capacity (2011, estimated) Source: Mineral Commodity Summaries 2012 From the tables above, it can be concluded that China is the leader in both cement production and consumption due to its large scale infrastructure construction and fast development, representing more than half of the world’s total consumption. India follows China as the second largest consumer while also having large producing capacity. The United States is the largest cement consumer in the developed world. Major M&A trends As the Economist (1999) illustrates, larger players in the cement sector frequently undertake mergers and acquisitions (M&A) domestically and globally, to increase market share and benefit from economies of scale. The Economist goes on to argue that this high level of M&A activity is driven by the nature of the cement industry since cement production is localised and transportation costs are high; thus global producers need to purchase local companies to enter new markets, especially when a domestic market is saturated or in downturn.Since the 1970s, the cement industry in the developed world has bee n saturated and there is little space for market expansion. Developing countries have consequently become the target market for expanding new capacity and seizing market share a trend clear since the 1990s. The industry is therefore becoming more of a monopoly with oligarchic key players taking the important decisions, making M&A decisions, guided of course by changing economic and market conditions. In the 1990s, global cement giants saw great opportunities for M&A and competed to purchase market share in rapidly developing markets at good prices.For example, the Mexican Peso crisis (1994) resulted in a currency flight to US dollars and Peso devaluation, a situation Cemex turned to their advantage, Wesley (2009) argues, by purchasing Latin American cement companies at undervalued prices. Similarly, after the Asian financial crisis in 1997, the Asian cement industry fell into a downturn. Global cement giants took advantage and purchased leading cement companies in the Philippines, T hailand and Indonesia as bargains.At that time, six global giants purchased seventeen of the nineteen Philippine cement companies leaving Lafarge, Holcim and Cemex controlling 88% of the nation’s cement capacity. When the regional economy recovered, Cembusiness (2006) suggests, the price of cement rose again quickly and these multinational giants benefited from huge profits in Southeast Asia. 5Cemex’s entry strategy into international markets Cemex is currently the world’s third largest cement producer headquartered in Monterrey, Mexico.Although Cemex founded 107 years ago, it had been a domestic player for its first 80 years and did not start its global expansion until the 1990s. Its M&A progress has been remarkable: it now operates profitably in 50 countries in the world with 44000 employees and annual sales of US$15. 14 billion (Cemex, 2013a). In general, as Hill (2008) points out, a firm’s entry modes into foreign markets include exporting, contracts (licensing or franchising), foreign direct investment (joint venture and wholly owned subsidiary, including M&A) and strategic alliances.As discussed above, global cement giants, including Cemex, mainly enter foreign markets through M&A. Specifically, as a global player from an emerging market, Cemex needs to build its own competitive advantage during its internationalisation processes to cope with its disadvantageous competitive position vis-a-vis companies from developed countries. In short, Cemex is diversifying its market position through internationalisation (Liu, 2013). As Cemex’s expansion history extends spatially, I now turn to discuss its entry strategies into the global market by regions, which are shown in table 3. Cement production capacity (Million metric tons/year)| Cement plants controlled| Sales (millions of US dollars)| Mexico| 29. 3| 15| 3,474| United States| 17. 1| 13| 2,521| Northern Europe| 11. 9| 7| 4,729| Mediterranean| 18. 8| 12| 1,719| South, Central America and the Caribbean| 12. 8| 11| 1,745| Asia| 5. 7| 3| 505| Others| -| -| 445| Total| 95. 6| 61| 15,139| Table 3: Global review of Cemex’s operations As of December 31, 2011 Source: Cemex Annual Report 2011 Europe Europe was Cemex’s first step in global expansion.In July 1992, as Wesley (2009) reports, Cemex acquired two of the largest cement companies – Valenciana and Sanson – in Spain, with Valenciana becoming its regional hub holding company for all of Cemex’s future international acquisitions. However, significant movement into Spain, Europe did not become the main destination of Cemex as this region had limited potential for growth. More importantly, European players such as the French Lafarge and German Heidelberg controlled the European region.These European giants had advantages of scale, market share and advanced technology. What Cemex needed was not only the action of acquiring: it needed the advantages of the post-merger integratio n to catch up and improve. After purchasing Valenciana and Sanson, Cemex integrated its two Spanish subsidiaries by merging and streamlining the organisations and improved its technological and operational implementation. Cemex’s other substantial step in Europe was the purchase in 2005 of RMC, the world’s largest producer of ready-mixed concrete based in the UK.With this acquisition Cemex doubled its size, adding 20 mainly European markets (Cemex, 2013a) and managed to extend its product mix, becoming top producers of not only cement but also concrete and other construction aggregate (China Cement Net, 2005). Latin America Cemex made a series of acquisitions in Latin America, benefiting from the close psychic distance and geographic proximity to Mexico. Furthermore, in the 1990s, Latin America was an underdeveloped market with a high growth trajectory.Although at that time, Latin American countries were in a turbulent political and institutional condition with poor in frastructure and limited market information, Cemex viewed these conditions as advantages Fleury and Fleury (2011) argue, exploiting its experience in dealing with chaotic market environments in its home country and captured the opportune moment of the Peso crisis in 1994. Cemex moved into Latin America, including Central America and the Caribbean, by acquisitions in Venezuela (1994), Panama (1994), Dominican republic (1995), Colombia (1996), Costa Rica (1999), Nicaragua (2001), and Puerto Rican (2002) (see Cemex, 2013a).Latin America has been an important destination for Cemex, especially in the decade since the Peso crisis. During this decade foreign cement giants divided up the Latin American market due to the collapse of local producers and Cemex gained the dominant position. After acquiring those companies, Lessard and Reavis (2009) suggest, Cemex also upgraded its administration, production and technologies in this region, exploiting learning from the company’s operation s in Mexico and Spain. Although Cemex has a noteworthy presence in Latin American countries, its production capacity in South,Central America and the Caribbean accounts for only 13. 4% of its total sales in 2011, less than its capacity in the United States, Northern Europe and Mediterranean respectively and less than half of its domestic capacity (Cemex, 2011). However, there has been a rapid increase in South America and the Caribbean since mid-2000s, as a result of higher levels of public expenditure on infrastructure, industrial and commercial development and housing construction (United Nations ECLAC, 2007).Hence Cemex controls its closest emerging market area, with the exception of Brazil. The USA The United States, unlike other developed countries, remains a major consumer and producer of cement products; however, few its cement producers are American-owned. In the 1970s, Wesley (2009) points out, when Cemex was a domestic firm, most US cement producers were already taken over by European companies. Cemex’s significant incursion into US market was the purchase of American producer Southdown in 2000.Southdown was one of the largest American cement producers and it was state-owned. Cemex’s purchase followed a 20-year joint venture with Southdown called Sunbelt in 1986: following disagreements on management fees and the price of imported cement, the partnership dissolved and Southdown supported anti-dumping measures against Mexican producers (Wesley, 2009). By late 1990s, Southdown was making profits from its upgraded plants and lower costs whilst unsatisfactorily performing on the stock market, enabling Cemex to buy Southdown for $2. billion in November 2000 (Cemex, 2000), becoming North America’s largest cement producer, obtaining Sothdown’s advanced production capacity and markets and circumventing anti-dumping duties. Another Cemex step into North America (Black, 2007) was the purchase of the Rinker Corporation, an Australia- based concrete maker that had about 80% of its sales in the US, notably increasing its share of the U. S. concrete market. Asia Cemex turned its attention into Asia after 1997, seeing the potential in Asian growth and M&A opportunities following the financial crisis in southeast Asia (Wesley, 2009).In the next few years, Cemex made acquisitions in the Philippines, Indonesia, Thailand and India. Following rapid economic development and large-scale construction in Asia, by 2011 Cemex only managed to have the capacity of 5. 7 million metric tons in this region, representing only 6% of Cemex global capacity. Cemex failed to gain significant market share in China and India, the two largest Asian cement markets: the company continues to pay attention to the burgeoning Chinese and Indian markets (China Cement Net, 2005), however, institutional restrictions inhibit its growth.Indeed, the cement industry in China has excess capacity following slowdown in construction growth: many cement plan ts having been built during the boom. Currently Cemex does not have specific expansion plan of for China although it expresses a lot of interest (China Cement Net, 2006). In India, Cemex is more positive and in negotiations to acquire several Indian producers. Middle East and Africa (MENA) In 1999, Cemex acquired Assiut Cement Company, the largest cement producer in Egypt, started operating in Africa and increased its capacity following acquisitions (Wesley, 2009).Cemex also has operations in Israel and United Arab Emirates. The total presence in Middle East and Africa is limited since the African cement market is underdeveloped and as Digital Cement (2010) point out, the MENA cement markets are locally controlled. In summary, Cemex’s expansion into the global market is not only the strategic choice about competing and bidding for acquisitions, but also the integration process that ensued, as an opportunity to drive change, and as a result, continuously evolve as a corporatio n (Lessard and Reavis, 2009). 6ConclusionsCemex’s penetration strategy is shaped by the nature of the product and structure of the industry. Since cement is bulky and costly to transport global-global entry strategies are unavailable to it. The industry structure reflects the product in a wide array of regional-scale producers. Like other major players in the industry (such as Lafarge, Holcim and Heidelber) has sought to penetrate international markets by M&A rather than direct investment, strategic alliances or licensing. Another characteristic of the global cement industry is that developing economies are the drivers of demand.Often these markets remain difficult to enter being overly regulated, protected or subject to corruption and political interference. Cemex uses its origins in a developing market as an advantage: the company has expertise in overcoming these barriers, knowledge it has successfully exploited in numerous markets. Additionally, Cemex has taken advantage of other adverse trading conditions in its target markets (Asian financial crisis, Peso crisis) to conclude M&A deals when target company prices are depressed. Bibliography 1. Black, T. , 2007.Cemex Wins Control of Rinker With $14. 2 Billion Offer (Update3). [online] Available at: . 2. Chandramouli, R. , 2012. Cement contributes to less than 10% of construction cost. The Times of India. [online] Available at: . 3. Cembusiness, 2006. (The opportunities in the cement industry under the upsurge of international industrial capital M&A). online] Available at: . 4. Cemex, 2000. Annual Report 2000. [PDF] Available at: [last accessed 28/02/2013]. 5. Cemex, 2011. Annual Report 2011. [PDF] Available at: . 6. Cemex, 2013a. About us. [online] Available at: . 7. Cemex, 2013b. Product and Services. [online] Available at: . 8. China Cement Net, 2005. â€Å" †Ã¢â‚¬â€Ã¢â‚¬â€? CEMEX †¢ (The master of acquisition – interviewing Armando Garcia, executive director of Cemex). [onli ne] Available at: . 9. China Cement Net, 2006. Cemex (Cemex clearly expresses its interests in the Chinese market). [online] Available at: . 10. CW Group, 2012. CW Group: Global cement demand to reach 4bn tons by 2013. CemWeek. [online] Available at:

The Benefits of Strategic Information Systems Coursework

The Benefits of Strategic Information Systems - Coursework Example Many business organizations exist which have acquired information systems but are unable to deploy these systems in a strategic manner in order to achieve a competitive advantage in their areas of operation, these failures often result from a misalignment of the strategic objectives of the company’s information systems with the strategic objectives of the business as a whole (Fortune & Peters, 2005) (Heeks, 2002). There are a number of possible reasons for such a misalignment some of the commonly cited reasons for such a misalignment include differing personalities and outlooks of the IT people and the business managers, separate budgets for IT departments which are unrelated to the budgets for the other departments and lack of oversight and effective management of the IT departments and an absence of accountability for business results (Heeks, 2002). These problems are often caused by a misplaced belief in the power of technology to help an organization in achieving its strategic aims, in reality; the mere presence of high tech equipment is of no use until it is utilized in a proper manner. According to a recent study on the link between information technology and productivity, advancements in information technology were not the primary cause of the improvements in technology which have occurred since the mid 1990’s rather it was the changes in business processes brought on by the use of information technology that enabled these gains in productivity (Ward & Peppard, 2002).In order to have an effective information system, managers need to make clear that the computational technology is not important in itself, it is rather a tool for realizing the strategic business aims of the company (Ward & Peppard, 2002).